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Panaderia Azucar: A Local Sweet Treat

1/10/2013

1 Comment

 
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By Jorge G. Zavala | Creative Director

Getting off the I-90 eastbound on the Belmont ramp, one notices a variety of local and national businesses. The local fruit shop, the gym, and the gasoline station are all familiar sites. One of the spots that may appear to blend into the background packs a treasure of sweet, delicious treats hailing from Mexican tradition with a contemporary touch.

Panadería Azucar, located on Belmont Avenue slightly west of Kimball Avenue, is one of Avondale's most-discussed panaderías, or bakeries. The creative mastermind behind this local delight, Sandy Cakes, is a well-known figure in her community. Some of the diverse activities she engages with are community toy drives for local children, bringing awareness to autism and how it affects youth, and the need to empower young minds through education.
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One of the most anticipated events of the season in the Avondale/Logan Square community took place at Panadería Azucar on January 6th, 2013. The celebration of the largest rosca de reyes, or king's cake pastry, accompanied by succulent hot chocolate, food, games, and fun took place and 100% organized by Miss Sandy herself.

Sandy's generous heart and altruistic joie d'etre is respectable. Azucar, which employs members from the local community, strives to make a difference in the hearts of the people. Their mission is to provide high-quality pastries while also making a positive impact in their surroundings.
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Beside having a strong component to social responsibility, the baked items from Azucar are divine. Their rosca de reyes is not only the right amount of sweet and flaky, but also creamy - a unique factor. The inside of the rosca de reyes was adorned with a light, sweet custard and guava pudding that complimented the sugary exterior that was also decorated with traditional Mexican fruit candy, ate de higo.

Customers from diverse parts of Chicago arrived to Azucar days before Día de Reyes on January 6th to pre-order their rosca and ensure that they would have a chance to bask in this mouth-watering delight.
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By Mexican, Latin American, and some Franco-phonic traditions, the rosca de reyes is traditionally eaten on January 6th to celebrate the birth of the baby Jesus and the visitation of the 3 wise men to the newborn king. Tradition in the Latino world also dictates that whoever receives one of several plastic babies - which are placed into the delicious pastry - he/she must be committed to organize an intimate fiesta on February 2nd.

Our question to you is: who was lucky enough to get the baby in their piece of rosca de reyes and where is the decadent feast taking place?

Panadería Azucar, located at 3415 W. Belmont Avenue, is a local treat so sweet that PdM expects nothing but success in the near future.
1 Comment
Ashley link
12/30/2013 05:52:31 am

I love this place, they always have a great cake selection. Plus the staff is always super friendly. I love their jalapeno chorizo bolio mmmm....

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